Voices of Thousands: A movement for greater representation in Voting
Brand Attributes and Positioning
Culture:
Open, Friendly Representative Diverse, Loving
Feeling:
Happy, Heard Satisfied Connected, Home
Customer:
Young, Involved Socially Aware Committed, Friendly
Voice:
Loud, Grassroots Powerful, Strong Dedicated
Impact:
Justice Representation Connections Involvement Dedication
X-Factor:
Care, Youth Involvement, Fun Vitality
Brand Positioning
Voices of Thousands is a voting registration platform that aims to provide an open and friendly environment to young, socially aware customers. We want to provide a powerful platform so that voices feel connected, heard, and represented. We do this through a fun, vital and exciting platform
